Paid Search Marketing

• Social media (Facebook, etc)
• Google
• Display ads
• And more…

When an individual calls the unique number in the ads, we can track that call to your business.

• Call recording
• Call surveys
• Call length
• Other misc. qualifications

With pay-per-call, you only pay for those calls that come in from the campaigns we set up and track through unique phone numbers. In this way, pay-per-call is truly a performance-based advertising model.

Phone calls are generally tracked via one of two primary methods:

• Unique phone number – with each individual client or client campaign assigned a specific phone number that can be traced back to its original source advert.
• Dynamic tracking number – code placed on a landing page or other digital medium and that dynamically creates phone numbers tied to a specific client or campaign.

With either method, calls can be accurately tracked, making sure our clients only pay for valid phone calls generated through our campaigns.

Absolutely! In the same way that advertising campaigns are targeted, so are pay per call campaigns. Phone calls can be filtered or optimized for aspects such as:

In General we Focus On:

• Day and time (i.e. during your office hours)
• The geographic location of the caller
• Repeat vs new customer
• And more…